TOP TRENDS OF 2020
Here it is!
The silver lining that we all have been looking for. This year has felt like
forever. Covid 19 has tossed our lives into a wreck and the year seems to be
nothing but longer. Not just the pandemic but revolutions, climate change,
shifting demography and lot more happened in just six months into the
year. So here are certain changes that
we all want to know because they are going to be the part and parcel of our
future ahead of this pandemic. New business ideas are sprouting and we at True
Code, Kochi have been helping entrepreneurs to venture through with their ideas,
with the latest numbers and trends through market research. We would like to
bring you the newest and coolest observations we have made that is going to
shape the year 2020.
·
Thinking
Green: There have been huge pressure lately on all of us to turn into ecofriendly
ways. Consumers are shifting towards more nature loving brands than ever before
and is considering better ways to reduce carbon print each one creates. Everyone
is well aware of climate changes and its effects on nature. This has shifted
and shaped consumer behavior into a whole new aspect.
·
Minecraft
Graduation: Technology has seen the biggest advent these days be it in any sector
or industry. A bunch of Brazilian students took their graduation ceremony which
seemed impossible to another level with the help of the mine craft app. This
was livestreamed on YouTube and had an audio transmission on Discord. New
possibilities have opened up amidst social distancing as people are making
their own experiences. Brands will have to shift from the mainstream and think
out of the box.
·
BBQ
Parks of Thailand: Brands and businesses have been extending their services more
to the public these days to keep the community running. In this hard time
businesses have come up with ways to keep the consumers feel better like this
library in Thailand that offers grillers on rent to people who lack space or
money to enjoy grill. This has helped consumers to accept ownership in
different ways as the offering is more than media and books.
·
Support
Black Business: Aurora James the designer started the 15% pledge which asks
businesses to pledge 15% of their product stock to black businesses. Many
changes have come around this movement demanding brands to reveal involvement
of blacks in their service and opportunities they create to promote diversity.
Brands like Sephora, Target, Shopbop etc. have done their bit in economic
redistribution and amplification of black business ventures.
These are
the few interesting global initiatives that have come up this month and there
are many more on the way. With these changes happening around us we surely can
hope for the better in the latter half of 2020. While it’s our job to bring you
the latest trends that claim to be the new cool, new entrepreneurs should keep
up with the pace and continue being ambitious and positive. It’s time to make
the best out of the year! Cheers!
